Ora Partners (Ora Dominion)

Ora Partners operates through Ora Dominion (Cook Islands) Limited, a licensed trustee company regulated by the Cook Islands Financial Supervisory Commission under the Trustee Companies Act 2014. The firm is locally owned and operated in Rarotonga, founded by Puai Wichman, a lawyer admitted in both the Cook Islands and New Zealand who has worked in offshore asset protection since 1993.

Ora describes itself as the product of nearly three decades of experience helping high-net-worth individuals and families protect personal and corporate wealth. The firm has grown from a single Cook Islands trustee company into a broader network of affiliated entities offering diversified fiduciary and wealth planning services to private and corporate clients internationally.

Founder and Leadership

Puai Wichman is the firm’s CEO and the central figure in its operations and client relationships. His background is legal — he graduated with a law degree from the University of Auckland and was sent to the Cook Islands to establish a satellite office for a New Zealand law firm early in his career. He subsequently founded Ora Fiduciary to provide trustee services directly from the Cook Islands.

Wichman is a member of the Cook Islands Law Society, a Forbes Finance Council contributor, and a visible presence in industry publications and conferences on Cook Islands trust planning. His public commentary emphasizes a philosophy of standing with clients through litigation, not just during quiet administration periods — a position he has articulated in interviews by noting that some trustees become reluctant to act when creditor pressure intensifies.

This founder-led model means Ora’s institutional identity is closely tied to Wichman’s personal involvement. For clients who value a direct relationship with the principal of their trustee company, this is an advantage. The consideration is whether the firm’s operational continuity and institutional capacity extend beyond any single individual, particularly for trusts designed to operate over decades.

Services

Ora’s licensed trustee services cover the standard range of Cook Islands trust administration: trust and company formation, trustee and protector services, nominee services, banking coordination, and ongoing compliance. The firm also offers foundation services and private trustee company structures for clients seeking more complex governance arrangements.

Beyond conventional trust administration, Ora has invested in two areas that distinguish it from most Cook Islands competitors:

Digital asset custody. Ora has developed infrastructure for holding cryptocurrency and other digital assets within Cook Islands trust structures. The firm offers custodial services, the ability to leverage against crypto portfolios, staking, and option strategies — integrating digital asset management with traditional trust administration and estate planning. For clients with significant cryptocurrency holdings, this capability addresses a practical gap that many established trustees have been slower to fill.

Smart Trust development. Ora has been developing a blockchain-based trust platform (referred to as the “Smart Trust” ecosystem) aimed at streamlining trust formation and administration for digital-native clients. This project remains in development and has been described by Wichman as still in early conceptual stages with a working model, but it signals the firm’s orientation toward the intersection of trust law and emerging technology.

Client Base and Positioning

Ora positions itself as a premium, relationship-first trustee serving discerning high-net-worth clients and ultra-high-net-worth families. The firm works with a global network of affiliated legal, tax, and investment professionals and serves clients from the United States, Australia, New Zealand, and other jurisdictions.

The firm’s marketing and public profile are more visible than most Cook Islands trustees. Wichman writes for business publications, appears on podcasts, and participates in industry events. This public presence can be an advantage for clients and referring attorneys who want to evaluate the trustee’s thinking and approach before engagement. It also reflects a deliberate strategy of building the Ora brand beyond the Cook Islands trustee market into broader wealth management.

Considerations

Ora’s strengths are its founder’s longevity in the Cook Islands market (30+ years), its local ownership and operation, its willingness to engage during litigation rather than retreating, and its investment in digital asset infrastructure. Wichman has stated publicly that Ora has never had an order requiring it to pay out to a creditor.

The primary consideration is the firm’s founder-dependent model. Ora’s identity, client relationships, and institutional reputation are built substantially around Wichman. Clients should understand the firm’s succession planning and organizational depth beyond its founder, particularly for trusts expected to operate for 15 to 30 years or longer.

Clients whose primary assets are traditional (cash, securities, real estate) and who prioritize institutional scale and multi-decade organizational history may find that longer-established firms like Southpac or Portcullis offer different strengths. Clients with digital asset holdings, or who value a direct relationship with the trustee’s principal, may find Ora’s model well-suited to their needs.

For guidance on evaluating Cook Islands trustees, see how to choose a Cook Islands trustee. For profiles of other licensed trustees, return to the Cook Islands trust companies overview. For comprehensive information about Cook Islands trust planning, see the Cook Islands trust overview.